Softlogic Life Archives - Page 3 of 7

January 29, 2024

Sri Lanka’s 2nd largest life insurer, Softlogic Life, became the first insurance company to collaborate with the Department of Computer Science and Engineering of the University of Moratuwa, under a strategic project titled ‘Softlogic Life Tech Wizards’. A Memorandum of Understanding (MoU) was signed between the two parties in this connection and it empowers Sri […]

January 10, 2024

8th January 2024; Sri Lanka’s 2nd largest life insurer, Softlogic Life, unveiled its iconic vegetable Christmas tree for the second consecutive year at the most iconic Galle Face roundabout in the city of Colombo. The Christmas tree was made up of vegetable plants planted and sent to Softlogic Life by people from all four corners […]

December 14, 2023

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Wins four awards, including Silver Award for Overall Excellence In Corporate Reporting December 14th, 2023: In a resounding display of excellence, Softlogic Life, Sri Lanka’s 2nd largest life insurer, has once again solidified its position as a standout performer by securing multiple accolades at the 58th CA TAGS Awards demonstrating Transparency, Accountability, Governance […]

December 7, 2023

December 11, 2023: After an illustrious seven-year tenure at Softlogic Life, trailblazing marketing professional Kavi Rajapaksha bids a fond farewell, marking the end of an era in the company’s vibrant history. Rajapaksha’s departure comes as she completes her role as the Chief Marketing Officer and Senior Vice President of Softlogic Life. Under […]

December 5, 2023

December 5, 2023: New Media Solutions, a leading player in homegrown media, brand communications and public relations, recently won a Bronze Effie in the Insurance Category for its outstanding work with Softlogic Life, Sri Lanka’s 2nd largest life insurer. The accolade honours New Media Solutions’ creative and strategic excellence in bringing Softlogic […]

October 20, 2023

Wins five awards, including Overall Gold Award for Integrated Reporting Excellence Colombo, 20th October 2023: Proving its commitment to best practices in reporting and accountability yet again, Sri Lanka’s 2nd largest life insurer, Softlogic Life, emerged victorious at the CMA Excellence in Integrated Reporting Awards 2023, winning five prestigious accolades for its 2022 […]

September 1, 2023

Colombo, 01st September 2023: Sri Lanka’s second-largest life insurer Softlogic Life has been nominated as a finalist for the esteemed ‘InsurTech of the Year’ award at the 27th Asia Insurance Industry Awards. The nomination underscores Softlogic Life’s unwavering dedication in pushing the boundaries of innovation within Sri Lanka’s insurance landscape. This recognition not only shines […]

August 2, 2023

Asia Advisors Network and LIMRA, this year’s competition resulted in 77 finalists from 14 markets and 38 different companies across Asia. Mr. Pushpitha’s achievement at the 8th Asia Trusted Life Agents & Advisers Awards is a testament to his unwavering commitment to deliver exceptional service to his clients, along with a fiery […]

June 22, 2023

Colombo, 22nd June 2023: Softlogic Life, Sri Lanka’s 2nd largest life insurer, has once again taken centre stage with the launch of an innovative campaign to raise awareness and educate individuals on preventing dengue in Sri Lanka. With the aim to curb the spread of the disease, Softlogic Life’s novel campaign harnesses […]

June 7, 2023

Colombo, 7th June 2023: Sri Lanka’s 2nd largest life insurer Softlogic Life launched Sri Lanka’s first artificial intelligence (AI) TV commercial, recreating four of the most iconic music legends of the country; H.R.Jothipala, Milton Mallawarachchi, Clarence Wijewardena and Sunil Perera using “deepfake” technology. The creative campaign, which shows the four artists performing […]

Softlogic Life partners with the University of Moratuwa to drive technology evolution in the insurance industry

Softlogic Life’s crowdsourced Christmas tree, now a key seasonal attraction

Softlogic Life amongst the Top 3 overall awards for the 3rd consecutive year at CA TAGS Awards 2023

Kavi Rajapaksha bids farewell to Softlogic Life, leaving a lasting legacy

New Media Solutions triumphs with Effie win for Softlogic Life’s Christmas Tree campaign

Softlogic Life amongst corporate titans, with the Best Annual Report at CMA Awards 2023

Softlogic Life drives tech innovation in Asia to reach ‘InsurTech of the Year’ finalist at Asia Insurance Industry Awards

Softlogic Life’s Sajeewa Pushpitha is best in Asia at Asia Trusted Life Agents & Advisers Awards 2023

Softlogic Life spearheads key initiative to eradicate dengue in Sri Lanka

Softlogic Life launches Sri Lanka’s first-ever TV commercial powered by AI, featuring all-time music legends