April 19, 2024
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21min
The Future of Measurement 2024, part of WARC’s Evolution of Marketing programme,  explores major trends and emerging best practices in measurement 18 April 2024 – As cookies are phased out and new measurement techniques come to the fore, 2024 will be a year defined by disruption, uncertainty and experimentation. According to WARC data, only a small fraction of […]

November 17, 2022
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5min
      The Effie Awards Sri Lanka, the world-renowned international awards program, organized by the Sri Lanka Institute of Marketing (SLIM), the apex body of marketing profession, is a coveted event that is highly anticipated and celebrated by advertising agencies and marketers, both locally and globally, as the most distinguished honour in the industry. […]

July 11, 2022
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6min
        Colombo, July X, 2022: Sampath Bank signed a mutually beneficial memorandum of understanding (MOU) agreeing to act as a corporate sponsor for the Association of International Marketing Graduates in Sri Lanka (AIMGSL). The organization for professional marketers with globally-recognized marketing credentials, AIMGSL offers mentoring, counseling, hands-on training, workshops and networking opportunities […]

March 24, 2022
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4min
  March 2022, Colombo, Sri Lanka – The Association of International Marketing Graduates in Sri Lanka (AIMGSL) announced the launch of the Professional Series for 2022, to be held in the evening of March 30, 2022, at Barnes, Jetwing Colombo 7, providing Marketers based within Sri Lanka an opportunity to expand their knowledge and expertise […]


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Lanka Business News is amongst the leading online Business News portals in Sri Lanka, unique for its focus on contemporary business news relevant across multiple industries operating in the country. We present not only the news, but a perspective based on observations and possible implications of a prevailing news item. LBN also provides an insight to the impact of a global economic or industrial development, thus helping stakeholders make informed and calculated decisions.




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