29 October 2024: Pictured, the victorious John Keells Group team, winners of the Standard Chartered Cup 2024, alongside Standard Chartered Sri Lanka officials at the iconic Anfield Stadium after witnessing the Liverpool vs Chelsea English Premier League match.
At the Standard Chartered Cup 2024, a premier corporate 5-a-side Futsal tournament, John Keells Group emerged victorious, clinching the championship title with a 2-0 win over LOLC Finance PLC in an exhilarating final match. The team received an all-expenses-paid trip to Liverpool as part of their championship prize, which included watching a live Premier League game and experiencing Anfield – the historic home ground of Liverpool FC.
Standard Chartered became the main club partner of Liverpool Football Club (LFC) in 2010, and the Bank will appear on the front of the LFC shirt until the end of the 2026/27 season.