Softwave Printing and Packaging (Pvt) Ltd won the Gold Award for the ‘Brides Of Sri Lanka’ magazine in the Magazines and Periodicals Category at the recent Print Awards 2018, making it the best magazine in terms of printing and quality standards.
“It is wonderful to be appreciated for the sheer dedication and hard work which have been put into publishing the leading magazine in the bridal industry. This award is proof of the magazine’s appeal and its value in terms of quality as we continuously aim for perfection through it. It is imperative that the magazine maintains its superior standard from compilation of our content to the design and layouts and the images which I personally oversee in order to ensure that the final print is on par with global standards,” remarked the inspirational magnate spearheading this creative venture, Managing Director of Brides Of Sri Lanka, Nelum Haththella.
“This Gold award lays claim to the outcome resulting from the attention to detail given to the magazine which has reached its climax in popularity and readership in a global context. We look forward to working closely with this innovative and trendy magazine which has taken the wedding sphere by storm as Softwave celebrates the goal-oriented journey of this amazing publication,” added the trendsetter Managing Director of Softwave Printing and Packaging (Pvt) Ltd, Chaminda Kariywasam.
Brides Of Sri Lanka is the celebrated crown of wedding magazines in the country, having published its first ground breaking issue in 2007 years ago. At present the magazine has soared to unprecedented heights through numerous social media sites, its interactive website, and the newly created iOS App on iPads 7 and iPhones. It is the only Sri Lankan magazines to have six agents worldwide based in London, Washington D.C., Melbourne, Sydney, Paris and Maldives. Currently, it is onboard the Sri Lankan Airlines Inflight Library (BC Cabin and Lounge and Inflight Entertainment System) bearing the exclusive title of being the only wedding magazine to be onboard an airline, reaching millions of passengers across the globe.
Catering to a global and local readership and backed by this award, the magazine strives to achieve higher standards in creativity, novelty and quality to reach a wider international market segment and stamp its identity with pride as the only Sri Lankan wedding focused magazine among all other international brands.
It enhances the wedding experience through a plethora of noteworthy articles and goes beyond the statuesque by granting their readers an opportunity of saving through multiple offers. With four issues annually, it covers each important facet of planning a wedding from the pre- nuptials to the wedding per se, the honey moon and more, giving a broader perspective of this momentous event in each person’s life.
Softwave Printing and Packaging (Pvt) Ltd was in the limelight, winning four Gold medals, four Silver medals and three Bronze medals at the prestigious awards ceremony. The much sought-after establishment has been in operation for more than two decades, having earned the title of Master Printer on two occasions, primarily for its efficiency and ability to satisfy the ever-growing customer base. It is also the first to own a Heidelberg CS 92 machine in Sri Lanka which is equipped with CIP 3 auto Ink settings and unmatchable printing speeds. With state-of-the-art equipment to match the demand, precision and cutting edge technology, Softwave Printing & Packaging (Pvt) Ltd produces the best material in terms of quality, ensuring award winning success to each and every client.