The Sri Lanka Institute of Marketing (SLIM), in collaboration with Kantar, a global leader in data-driven market research, proudly presents the SLIM-Kantar People’s Awards 2025. Held on March 18, 2025, at Monarch Imperial, this prestigious event continues its tradition of honoring the most preferred brands, personalities, and organizations in Sri Lanka, as determined exclusively by consumer choice.
Since its inception in 2007, the SLIM-Kantar People’s Awards has established itself as a benchmark for brand excellence in Sri Lanka. Unlike conventional award programs judged by expert panels, these accolades are based on an extensive nationwide consumer survey conducted by Kantar. The awards provide a transparent and data-backed reflection of public sentiment, reinforcing brand credibility and consumer trust.
“The SLIM-Kantar People’s Awards is a true reflection of the voice of Sri Lankan consumers. It recognizes brands and personalities that have made a lasting impact by earning the trust and admiration of the people,” said Mr. Gayan Perera, President of SLIM. “This year’s awards once again highlight the deep connection between brands and their audiences, celebrating those who have excelled in their respective domains.”
Spanning multiple sectors, including business, entertainment, sports, and media, the awards represent one of the most comprehensive and inclusive recognitions in Sri Lanka. Winning brands and personalities leverage this recognition to enhance their market presence, strengthen brand loyalty, and align their strategies with consumer expectations.
“As we navigate a rapidly evolving market, understanding consumer sentiment is more critical than ever,” noted Dr. Dilhan S. Jayatilleke, Vice President of SLIM. “The SLIM-Kantar People’s Awards not only reward excellence but also offer invaluable insights that help businesses adapt and thrive.”
The SLIM-Kantar People’s Awards remains a trusted indicator of brand success in Sri Lanka, shaping marketing strategies and setting industry benchmarks. Project Chairman, Mr. Asanka Perera, reiterated the significance of this year’s event: “As consumer preferences evolve, these awards continue to recognize brands and personalities that resonate most with the people.”
“In a constantly shifting market, understanding consumer perspectives is more important than ever,” said Prof. Dewasiri M. Jayantha, Vice President of SLIM. “The SLIM-Kantar People’s Awards not only honor outstanding brands but also deliver valuable insights that help businesses stay ahead of the curve.”
The awards ceremony was attended by industry leaders, corporates, celebrities, and marketing professionals, celebrating excellence as determined by the Sri Lankan public. For more details about the SLIM-Kantar People’s Awards 2025, visit the SLIM Official Website or follow updates on SLIM’s social media channels.
The Sri Lanka Institute of Marketing (SLIM) is the national body for marketing in Sri Lanka, dedicated to enhancing the standards of marketing and fostering professional growth. Through its diverse programs and initiatives, SLIM continues to drive excellence in the industry.
Kantar is a leading global data, insights, and consulting company, providing research-driven solutions to help brands understand consumer behavior and market trends. Kantar’s partnership with SLIM in conducting the People’s Awards ensures a credible and data-backed approach to recognizing consumer preferences.
The research data can now be purchased from the SLIM office through the events division. Contact Asanka at 075 570 0700 for more information.
