11 March 2021 Colombo: Samsung, Sri Lanka’s largest and most loved consumer electronics brand, launched the #SamsungCarnivalAvurudhuWasi campaign in order to spread joy to the nation during these challenging times. There are a slew of festive savings and benefits on offer on a range of Samsung televisions, digital appliances and more.
The sole purpose of the #SamsungCarnivalAvurudhuWasi campaign was to inspire people to enjoy the Sinhala & Tamil New Year celebrations safely and responsibly this year. To further enhance the message; the #SamsungCarnivalAvurudhuWasi featured digitalised Avurudhu games to encourage safe celebrations during the season.
The campaign takes customers on a visual rollercoaster ride of emotion and celebration. It showcases the little joys of life with a range of Samsung products that makes life at home much more fun, safe and accommodative for all festive cravings.
For Samsung, the festive season is a very important time of the year to connect with our consumers nationwide. The theme of #SamsungCarnivalAvurudhuWasi was driven by inspiration to encourage safe celebrations during the prevailing situation. Kevin SungSu You, Managing Director of Samsung Sri Lanka said, “We are happy to spread some joy this festive season with a month-long sale at Samsung Carnival. During the sale, we will have exciting offers on products, Monthly card offers and exciting warranty offers that will allow consumers to purchase and enjoy their favourite Samsung product while enjoying our digital Avurudhu Games at the Carnival Store at the Atrium of One Galle Face Mall”.