Colombo, Sri Lanka, 15 October 2024: Prima KottuMee Korean Ramen recently partnered with Scope Cinemas to screen BTS member Jeon Jung-kook’s documentary, “I Am Still.” The highly anticipated film drew thousands of fans to Scope Cinemas Multiplex at Colombo City Centre throughout September. To heighten the excitement, Prima KottuMee Korean Ramen hosted engaging games, offering prizes and surprises that gave lucky fans the chance to win free Prima KottuMee Korean Ramen and other exciting merchandise.
Korean Ramen, a beloved staple of South Korean cuisine, has gained immense popularity worldwide. Its savoury broth, chewy noodles, and diverse toppings have captured the taste buds of people across various cultures. In Sri Lanka, the influence of Korean entertainment, particularly dramas and music, has introduced many to the delights of Korean Ramen.
Recognising the influences and trends shaping today’s youth, Prima KottuMee recently expanded its range with the new Prima KottuMee Korean Ramen Fiery Chicken Instant Noodles. This innovative product, which marks the brand’s first foray into K-culture, offers Sri Lankan and international instant noodle fans a flavourful experience. The shared focus on the distinctive texture and flavour profile of Korean Ramen, along with the comforting appeal of Prima KottuMee, has resonated with Sri Lankan youth.
To fire up the BTS documentary, Scope Cinemas introduced two new Prima KottuMee Korean Ramen value added dishes: Chicken & Cheese and Soy Chicken during the screening.
