People’s Leasing & Finance PLC, a leader in Sri Lanka’s non-banking financial sector, has once again been recognised for excellence in digital innovation with two prestigious accolades at the 14th edition of the BestWeb.LK Awards, organized by the LK Domain Registry. This year, People’s Leasing & Finance clinched the coveted Gold Award for Best Mobile User Experience in the Finance and Insurance Website category, along with the Silver Award for Best Finance and Insurance Website. These awards reflect People’s Leasing & Finance’s ongoing commitment to enhancing the digital experience for its customers.
The Gold Award for Best Mobile User Experience highlights the company’s success in delivering a seamless, adaptable, device-specific experience, particularly for smartphones. By focusing on mobile optimisation, People’s Leasing & Finance ensures that its customers enjoy a user-friendly interface that caters to their needs, regardless of the device they use. The Silver Award for Best Finance and Insurance Website further underscores the company’s dedication to providing a comprehensive and accessible online platform. The site’s easy navigation and other user-friendly elements, serve to enhance user experience, and provide the latest up-to-date information for customers and stakeholders.
Discussing the significance of these awards, Sanjeewa Bandaranayake – Chief Executive Officer of People’s Leasing & Finance said, “We are honoured to have been recognised at this year’s BestWeb.LK Awards. Winning these awards is a reflection of our unwavering commitment to digital innovation and customer-centricity. Our goal has always been to provide a superior digital experience that not only meets but exceeds the expectations of our customers. These accolades motivate us to continue pushing the boundaries of digital excellence as we strive to deliver even more innovative solutions in the future.”
Rajiv David, AGM Branding & Communications, commented, “At People’s Leasing & Finance, we prioritize excellence across every customer touchpoint, with a special focus on our digital channels. Given that over 80% of our browsing occurs through mobile devices, we place significant emphasis on optimizing the mobile experience. Our website, a key digital channel, reflects this commitment through features such as user-friendly loan calculators and enhanced mobile functionality. These awards validate our efforts to ensure a seamless, secure, and comprehensive digital experience for all our users.”
Receiving these prestigious awards reflects PLC’s commitment to digital innovation and achieving its sustainability objectives in line with its ESG Framework – a roadmap that calls for digitisation and digitalisation to be key focus areas in improving access to financial services, while reducing reliance on paper to achieve a lowered carbon footprint. The awards received at BestWeb.LK 2024 thus add to People’s Leasing and Finance’s long list of accolades for digital innovation, which include the National Best Quality Software Awards (NQBSA) 2023 for Best Digital Process Enabler of the Year, and the Merit Award for In-House Development in recognition of the innovative and user-friendly PLC Touch App, and the Gold Award for Financial Institution of the Year, for adopting LankaSign Digital Signatures 2022/23, at the LankaPay Technovation Awards 2024, amongst others.