Leading mobile phone & accessories brand, OPPO, in a recent statement noted that 2021 was a challenging year which also ushered in many opportunities for the brand to forge ahead with ingenuity & innovation. 2021 marked OPPO’s 17th year in business and the brand particularly reflected on its journey from being a mobile phone manufacturer to a trailblazer in the industry over a short span of ten years.
In 2021 OPPO earned the “EISA BEST PRODUCT ADVANCED SMARTPHONE 2021-2022” for its flagship Find X3 Pro Smartphone, for the second consecutive year, which is a testament to the brand’s commitment for excellence. Locally OPPO celebrated its 5th year anniversary of the partnership with leading home & electronic appliances retailer Abans PLC by renewing the contract for further three years.
Commenting about the journey over the past year, CEO of XINDA Lanka (OPPO Sri Lanka) Bob Li said: “We are very thankful for the growing support & loyalty from our local clientele. We look forward to offering you more & better in 2022 in keeping with our vision to make technology affordable & accessible to all.”
The CEO teased about the launch of a new exciting product at the beginning of the new year which he said he was confident will be received well by the local market given its unparalleled capabilities.
OPPO unveiled many impressive innovations in 2021 including: AR application CybeReal powered by real-time spatial computing, next-generation Under Screen Camera (USC) technology, ColorOS12 operating system which is one of the first OEMs to run on Android 12, self-designed Imaging NPU MariSilicon X and OPPO Air Glass which is equipped with OPPO’s self-developed Spark Micro Projector & a bespoke diffraction optical waveguide display.
Globally, OPPO debuted its first foldable flagship smartphone this year – OPPO Find N – following four years of extensive Research & Development. Locally, OPPO unveiled the OPPO F19 Pro with a sleek outlook & optimized user experience, OPPO Air True Wireless Earphones for an unparalleled listening experience and the all-new OPPO A16 for seekers of style cum functionality.
OPPO’s other significant feats during the year in review include becoming the first smartphone brand to partner the Parisian Grand Slam Roland-Garros, hosting OPPO Renovators 2021 to promote art & culture through technology, collaborating with celebrity architect Kengo Kuma to create the installation “Bamboo Ring: Weaving a Symphony of Lightness & Form” which was displayed in Milan’s Cortile dei Bagni courtyard during Milan Fashion week, partnering with Riot Games to sponsor the League of Legends World Championship 2021 and being part of the ICC T20 World Cup of 2021 as a Prime Sponsor. OPOP is one of ICC’s global partners and has covered numerous championships & tournaments since 2016.
