The trendy, savvy and hip local women’s footwear brand ‘Jessica’, opened its exclusive store at No. 160 Bauddhaloka Mawatha, Colombo 04 on 9th June.
The store houses a wide range of footwear and accessories under the Jessica brand, which are fashion focused, vibrant and colourful. Emphasizing on the brand’s mantra ‘Every woman is a Diva’, ‘Jessica’ helps the modern woman build her own personal style. The diverse and extensive collection interprets the latest trends, providing fashion at an affordable price. The collection is set to empower women to take the day time needs and afterhours in one confident stride.
Marketed and distributed under D. Samson & Sons (Pvt.) Ltd., the opening was graced by the Chairman – Mr. Nandadasa Rajapaksa, Managing Director – Mr. Thusitha Rajapaksa and Mrs. Kaushalya Perera, Director of D. Samson & Sons (Pvt.) Ltd., accompanied by members of the senior management.
Commenting at the opening the Managing Director of D. Samson & Sons (Pvt.) Ltd Mr. Thusitha Rajapaksa said, “’Jessica’ is our own brand created exclusively for women. The modern day woman is a multi-tasker, which requires her to be always on the move. Therefore the footwear she chooses has to be comfortable as well as fashionable. We aim to provide both these aspects through our brand. Accessories too play a main role for women as they are seen and used as tools showcasing their confidence and personal style. With the opening of this exclusive store, women can freely experience the range of products ‘Jessica’ has on offer.”
Samson & Sons (Pvt.) Ltd is the main marketing and distributing sector of the DSI Samson Group and one of the largest retail networks in the country that provides footwear, accessories and apparel to the local customer. They are the sole distributor for the local footwear brands of DSI, Ranpa, Samsons, Waves, Beat, Supersport and AVI while also distributing international brands such as Reebok, Puma, Fila, Clarks, Arrow, Florsheim, Redtape and U.S. Polo.
The DSS network spans more than 200 company outlets and 4000 dealers and 39 sales representatives island wide. The Founder’s vision of creating a customer centric business is highly utilized in this company by carefully studying the market to provide the most demanded products that is specific to the area and the customer.