20th July 2022, Colombo: Girl by Dilly’s, the latest street fashion brand under the umbrella of Dilly’s was launched recently introducing trending new pieces to help girls carry the distinct personality and style to be the fashionable girl of today.
Girl by Dilly’s is a creative street fashion brand that focuses on vibrant colors, textures, and prints to bring out the youthful exuberance of today’s girls. The brand has emphasized on contrasting color combinations. The ethos of this brand is creativity and having fun. Girl by Dilly’s is dedicated to the free-spirited girls who have their own super powers and a bold attitude. Girls are encouraged to mix and create unique styles to introduce their own identity in a creative and playful way.
Girl by Dilly’s is the new lifestyle for confident girls who love to enjoy freedom, youth and individuality. The brand has different style combinations from casual to evening wear to make the overall look fashionable and completely their own. The brand tagline ‘All about a Girl’ is a reminder to every girl that she is unique and beautiful.
To ensure glam and comfort, all Girl by Dilly’s products are crafted using quality fabrics and technical know-how. The brand offers a wide range of stylish ready-to-wear pieces, from tops, skirts, pants, shorts, dresses, rompers, jump suits, crop tops, and t-shirts. The brand has introduced batik into the collection with a fabulous finishing touch to elevate its signature styles. The brand is also introducing a comfortable t-shirt collection with inspirational slogans and line art to share a positive message with society.
Dilani Wijeyesekera – Director of Girl by Dilly’s stated, “We became aware of a notable gap in today’s market for fashionable streetwear clothing for girls. Today’s new generation of girls have a different youthful energy about them. They are fun, bold, carefree and energetic and they want the whole world to see that. Girl by Dilly’s is perfect for such girls as it helps them find their own identity through our collection of vibrant colours and creative styles that they can mix and match to come up with eye-catching outfits. Every piece of Girl by Dilly’s has the look and feel of fun and vibrancy.”
With the launch, Girl by Dilly’s is providing an introductory offer to all loyalty customers where they can avail themselves to a 15% discount on all products until 7th August 2022, both on online and at the flagship store. A selection of special giveaways has also been lined up in the coming weeks for all social media followers.
For the latest Girl by Dilly’s updates and new releases, follow them on Facebook, Instagram, and TikTok using @dillyandcarlo. The latest Girl by Dilly’s collections are available at the Flagship Store at No.49, Flower Road, Ernest De Silva Mawatha, Colombo 7 or on the website www.dillyandcarlo.com.
Dilly’s was established in 1987 to cater to Colombo’s desire for high-end designer wear with a local twist. As the company grew, Dilly’s introduced its second brand to the market, this time to cater to menswear. Carlo was established in 2007 and exemplified stylish men’s clothing for all ages. The brand is housing its distinct designer ranges to cater to the entire wardrobe requirement of modern men and women.
