Allianz Lanka – one of Sri Lanka’s leading insurers and a part of the global insurance leader Allianz SE – marked this Avurudu season by supporting a tradition that holds deep meaning for many Sri Lankans, the journey home.
For thousands, travelling home for Avurudu isn’t just about the destination—it’s about reuniting with family, reviving traditions, and sharing time with loved ones. Understanding how precious these moments are, Allianz launched Allianz Avurudu Nagam, a thoughtful initiative to support commuters traveling from Colombo Fort to Peradeniya or Kandy. Through this campaign, passengers were given the opportunity to claim a refund on their train tickets. A simple act, designed to make their journey home just a little easier.
Each passenger also received a pack of traditional oil cakes – a simple yet thoughtful gesture to carry the spirit of Avurudu with them. These additions were designed to bring a sense of warmth and celebration to their Avurudu Food table at home.
At Colombo Fort Railway Station, Allianz also hosted a festive ground activation. Here, travellers had the chance to take part in seasonal giveaways, winning small gifts they could take home to loved ones – particularly children eagerly awaiting Avurudu surprises.
Through Avurudu Nagam, Allianz aimed to go beyond being just an insurer. It was about being present in moments that matter – creating meaningful touchpoints that reflect the brand’s commitment to community, culture, and connection.
As a trusted partner in protection and progress, Allianz continues to find ways to engage with people in real, relevant ways – especially during times that bring families and communities closer together.
Its precious, that’s why Allianz
