We proudly announce that MyFootBalance® 3D foot scanning technology has been shortlisted in the Sports Medical category in the Sports Technology Awards 2024.
MyFootBalance®, FootBalance’s patented 3D Foot Scanning Service, combines advanced 3D scanning with biomechanical foot analysis and personalised footwear and gear recommendations, making it the most comprehensive 3D foot scanning technology in the market.
The Sports Technology Awards celebrate and recognize outstanding achievements in the ever-evolving field of sports technology, honouring innovation and excellence across various sectors. It’s like The Oscars of Sports Technology.
Judging The Awards were leading technologists, business visionaries, and champion athletes. Renowned figures such as Sir Steve Redgrave, Nasser Hussein, Stef Reid and Adam Lallana, along with representatives from Magic Johnson Enterprises, FIFA, PGA European Tour, ATP, and TikTok, have scrutinized the submissions, ensuring that only the most innovative and impactful technologies make it to the shortlist.
”We are delighted and tremendously honoured to be one of the finalists in the Sport Technology Awards 2024. For the past 20 years, we’ve been the forerunners of innovation, pushing the boundaries of technology to revolutionise the sports and medical industry.” said Erkki Hakkala, FootBalance’s founder.
Our unique concept integrates advanced health technology, customised products, and personalised experiences. However, we have a greater purpose beyond technology and products: our holistic approach to health and wellbeing aims to enhance quality of life, ensuring better lives and maintaining active, fit, and pain-free lifestyles.” Hakkala added.
The winners of The Awards will be revealed at a new-look ceremony scheduled for Thursday, May 9th at The Londoner, in the heart of the city’s West End. The event promises to be an unforgettable celebration of innovation, bringing together industry leaders, innovators, and stakeholders from around the world to honour excellence in sports technology.
FootBalance’s story
FootBalance is a Nordic, holistic health driven brand. Proud of its medical origins and guided by evidence and science, the company custom creates a personalised fit through its advanced 3D foot scanning technology and supporting product portfolio, including its award-winning custom orthotics.
With its holistic approach to foot health & wellbeing, FootBalance strives to improve quality of life, making lives better and keeping us active, fit and pain-free. Today, FootBalance is present in more than 50 countries across 1,500 points of distribution, having conducted more than 5 million foot analyses and sold over 4 million custom orthotics worldwide.
Since 2019, FootBalance Sri Lanka has served thousands of clients in a short period, including elite sports personalities from Sri Lanka Cricket, Basketball, Netball, Volleyball, and Athletics. Our custom moulded insoles have been recommended by healthcare professionals, including podiatrists and orthopedic specialists, as part of the initial treatment plan for many foot related pains and injuries.
