- Tikable announces plans to launch Sri Lanka’s first influencer portal, Creator Academy and ‘Weekend Squad’ in 2022
Colombo, Sri Lanka, December 9 2021 – Tikable, the premier Gen-Z marketing agency located in Sri Lanka held the nation’s biggest Creator Event on December 9, 2021 at Trace Expert City Auditorium. The event hosted in partnership with Domino’s Pizza (Jubilant Foodworks Lanka Ltd) – the title sponsor and SLTMobitel – the main sponsor (SLTMobitel Pvt Ltd), brought together Sri Lanka’s top platform influencers, for an electrifying evening.
The ‘Domino’s presents Get Tiked – Creator Forum’, the biggest Creator Event to take place in Sri Lanka’s digital marketing history, began with Influencer Saasha Karunarathne setting the tone for the evening. The Voice Artist/ TV Presenter spoke about her experiences as a Digital Creator, focusing on the steep learning curve associated with each platform and the need to continually evolve as a creator.
Followed by Eric Heinrichs – Digital Creator, who delved into the intricacies of Music & Creative Content Creation, and the untapped potential for the monetisation potential as an ‘Influencer’, sharing insights on the usability of available social media platforms via his own experiences as an Influencer.
Speaking at the event, Founder, Tikable/ CEO, Blendmedia PVT LTD – Nipun Liyanapathirana stated: “We are pleased to host the biggest Creator Event in Sri Lanka. The event is a collaborative celebration of the fastest growing social media platform in the country with participation of over 150 industry experts, popular TikTok & Instagram content creators and platform enthusiasts. We are truly humbled by the overwhelming support shown by all our stakeholders and we look forward to changing the landscape of the digital marketing sphere, as we provide a platform for these experts to not only network and find collaboration with one another, but also share their knowledge and expertise with budding talent and the corporate brands with who we partner.”
The panel discussion, moderated by Fahad Farook featured Amandha Amarasekara, Ramod Malaka, Denathi Pussegoda and Chethana Ketagoda, who as a collective are considered key Influencers for fitness, travel, beauty & make-up, fashion, dance and lifestyle in Sri Lanka.
An arm of Blendmedia, Tikable is a marketing agency that caters to varying brands in FMCG, Retail, Fashion, Telecom, Beauty, etc, and has become the number one agency for Gen Z-specific marketing in Sri Lanka. Tikable has achieved 150% of its brand targets on average for its clients, with brands in Food & Beverage/ FMCG receiving upto 200% of targets reached from each campaign.