In a world where photos often capture cherished moments, Nayomi brings a new kind of preservation to the table with ImoCraft. What began as a passion for resin art has blossomed into a meaningful business, one that blends artistry with sentiment in a way that resonates deeply with her clients. Through her small business, she creates exquisite resin keepsakes—flower preservation pieces, key tags, coasters, and more—that freeze beautiful memories, bringing them to life in a tangible form. With a heart attuned to detail and a love for the memories people hold dear, Nayomi has made ImoCraft into something truly special.
Each piece she crafts has a story, but perhaps none are as personal or profound as her breastmilk keepsakes, jewelry, and charms made from mothers’ own breastmilk. These unique items allow mothers to honor the intimate bond shared with their children in a physical form that feels both lasting and genuine. Through social media, Nayomi has connected with countless mothers, each with their own journey, drawn to this emotional way of preserving a stage of life that can be both fleeting and precious.
Honoring the bond of motherhood in resin
Among Nayomi’s most treasured projects are the breastmilk keepsakes—delicate pieces that transcend simple jewelry to become tangible symbols of motherhood’s beauty and resilience. Her process is careful and respectful; she requests that mothers send their milk freshly expressed on the same day, preserving its warmth and authenticity. Minimal colors and additives are used, ensuring each pendant, keychain, or charm captures the natural essence of this irreplaceable bond.
For many mothers, these keepsakes hold an emotional weight that words struggle to capture. New mothers cherish them as a heartfelt reminder of their bond during those precious early months, the long nights, and quiet moments of closeness. Some mothers who have experienced unimaginable loss find in Nayomi’s creations a way to keep a memory of their child close to their hearts. These small, handcrafted pieces allow them to carry both their strength and sorrow with them—tiny vessels that hold memories only they fully understand.
It’s this deep empathy and understanding that Nayomi pours into each piece. Her work is a celebration of motherhood’s profound beauty, preserving memories that might otherwise fade with time.
From passion to purpose with social media
Nayomi’s journey from resin art enthusiast to full-fledged business owner is a testament to how creativity and love can drive a dream forward. Initially, she shared her creations on social media to connect with other artists and showcase her work. But as she began to share more of her keepsake pieces—works that speak to the most meaningful parts of life—she found herself building an audience who resonated with her vision. Social media platforms like TikTok provided her with a way to showcase the beauty and intricacy of her work, helping her reach individuals who were seeking something that could uniquely capture their stories.
TikTok, in particular, offered her a creative platform where she could demonstrate the artistry, care, and precision that go into every piece. Through short videos and creative posts, Nayomi was able to educate people on the art of resin work, share the story behind each piece, and connect with clients who valued her delicate approach. The comments she received from mothers and loved ones not only brought her closer to her audience but deepened her purpose as a creator. She could see the profound impact her pieces had, sometimes even offering comfort to those grieving a loss, all through the power of creativity.
A role model for small businesses
Nayomi’s influence and impact reached new heights when she was invited to participate in TikTok’s Small Business Workshop as a panelist. Her presence at the workshop reflected not only her talent but her dedication to both her craft and her clients. Her comments showed an unmistakable gratitude for the TikTok platform, which has been instrumental in scaling her business and reaching communities she might otherwise never have met. Nayomi shared her journey, emphasizing how social media—when used thoughtfully—could be an incredible tool for personal connection and business growth. She also offered insights into creating sensitive content that resonates emotionally while respecting the stories of her clients.
A lasting legacy in resin
For Nayomi, ImoCraft isn’t just a business—it’s a canvas for celebrating life’s most cherished moments. Every piece she creates holds a little part of someone’s story, a memory solidified in resin, made with love and crafted with purpose. Whether it’s the bloom of a wedding bouquet preserved forever, a piece of breastmilk that signifies the bond of motherhood, or a tiny flower from a significant day, Nayomi’s work bridges past and present, memory, and memento.
In a digital world, where connections often feel fleeting, Nayomi is using her art to create something lasting. Her story is an inspiring reminder that when passion and creativity are paired with the power of TikTok, dreams can indeed become a beautiful reality.
